l
lFocus of the traditional view
èHierarchical control
èVertical workflow
lNature of the organization
èEmphasis on top manager
èDirect personnel supervision
èEmphasis on vertical relationships
lThis is the model that
made American industry great —
between 1850 and 1950.
lFirst proposed by Adam Smith, and adopted
by Henry Ford, strict division of labor and
assembly lines made a lot of sense at the time.

Two Perspectives on Organizations
Traditional View versus Process View